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One Direction

  • One Direction are a British-Irish boy band consisting of members Niall Horan, Zayn Malik, Liam Payne, Harry Styles and Louis Tomlinson
  • They finished third on the seventh series of The X Factor
  • Following The X Factor, the group signed a record contract with Sony Music subsidiary Syco Records
  • One Direction became the brand ambassadors for Pokémon Black and White in April 2011
  • They starred in a series of television ads, as well as special events performing for and meeting fans
  • The band also launched limited edition Nokia C2-02 and Nokia C3-00 phones
  • They contain exclusive content such as One Direction wallpapers, ringtones, and behind the scenes videos of the band
  • Fans of One Direction refer to themselves as "directioners"
  • The fans refer to the fandom as the 1Dfamily
  • In 2011, One Direction were Bing's second most searched for up and coming musicians of 2011
  • In 2011, One Direction was Twitter's tenth most discussed topic of the year
  • One Direction's VEVO channel is currently eighteenth most subscribed Youtube channel of all time in United Kingdom
  • Fans have created many flashmobs in tribute to the band, sharing them on YouTube

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